Tag: #GamingRevolution
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The Long Tail Effect in Gaming UGC
In order to understand our point of view of gaming and content, we need to get busy with some some number crunching, starting with “The Long Tail” . The “long tail” is a concept in economics and business that describes the strategy of selling a large variety of niche items in small quantities, as opposed […]
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Why LootLabs chose to focus on Gaming UGC?
As a content creator, I’ve learned that the current model of UGC (User Generated Content) monetization is deeply flawed. This is the usual process: A user creates content and gets views. They attract a bigger audience, enough to create their own marketing funnel – whether it’s ads, donations, or something else. Then what? The creator […]