Tag: Gen Z
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How to Create Gaming UGC that Gen Z Will Love
User-generated content (UGC) and social media have become more popular, stealing some attention from streaming services. But just how popular are they? InMobi’s 2023 survey on streaming subscription behavior found that younger consumers’ content preferences have shifted significantly. While Millennials (ages 35-44) prefer streaming, Gen Z (ages 18-24) is more interested in UGC than other […]